Macromarketing Resources

We encourage and help disseminate matters related to the varied interactions among markets, marketing, and society.

Hybrid event: Early Career Scholars Hybrid Event 2026

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Join us for a dedicated hybrid gathering designed to support PhD students and early-career scholars in macromarketing.

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Join us for a one-hour online webinar on pedagogy for marketing instructors on February 6, 2026, 16:00-17:00 (CEST).

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Join us for a one-hour online webinar to supporting GenAI literacy in business education on November 14, 2025, 15:00-16:00 (CEST).

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Join us for a one-hour online “Meet the Editor” session with the Journal of Macromarketing on October 7, 2025, 09:00-10:00 (NZST).

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Join us for the 51st Annual Conference of the Macromarketing Society, 14-17th June, 2026, in Denver, CO, USA