“Quality-of-Life: Towards a Better Society”
The International Society for Quality-of-life Studies (ISQOLS) is holding its 15th Conference from September 28th to 30th 2017 in the beautiful city of Innsb...
Macromarketing Conference 2017: Marketing Systems’ Contributions to Society: Past, Present and Potential
Join us for the 42nd Annual Conference of the Macromarketing Society, 19-23rd June, 2017, in Queenstown, New Zealand.
Tôi Và Việt Nam / Vietnam and Me
In a three-part segment of the Tôi Và Việt Nam—Vietnam and Me—documentary, Cliff Shulz shared various perspectives on Macromarketing, including its relevance...
To serve or not to serve. Why do some "markets" serve their customers so poorly?
Is macromarketing sufficiently macro if it declines to engage with a theory of capitalism as a contingent spatio-temporally located phenomenon that purposely...
A Response to the Reply to “How Macro is Macromarketing?”
In August Alan wrote a post, Terrence H. Witkowski replied to it, and this is Alan’s reply.