Macromarketing Virtual Symposium 2020

Panel Discussions

Transcripts are available from three panel discussions held at the 1st Virtual Symposium of the Macromarketing Society, 07-10th July, 2020.

Panel Size Format
Macromarketing Issues and Opportunities in our Distressed World 490K PDF
Research Methods and Pandemic 401K PDF
Introduction to Macromarketing Ideas and Research 428K PDF

Research methods and pandemics

Resilience macromarketing perspectives in the current situation

Macromarketing issues and opportunities in our distressed world

Gender and intersectionalities

Food marketing